I’m a fashion-business journalist passionate about future-proofing the luxury sector.

At Vogue Business, I report on evolving consumer behaviour and brand positioning, delivering reports and case studies that blend editorial storytelling, cultural fluency, and strategic analysis. I frequently moderate and speak on industry panels, and I’m the founder and host of Vogue Business’s weekly live audio event, ‘The Luxury Lowdown’. My perspective is shaped by my international reporting experiences and my multicultural heritage, which help me spot patterns across markets and generations.

Beyond reporting, I'm committed to building more inclusive industries. I frequently mentor early-career professionals in fashion and journalism, and served on the inaugural Next Gen board of the Professional Publishers Association (the UK's specialist media body), where I helped UK publishers rethink how to attract and retain young talent. I'm also co-chair of Condé Nast's environmental employee resource group, where I develop initiatives to engage employees in the company's ESG strategy, including through volunteering opportunities.